jdilla.xyz

Repackaging knowledge

2024-02-04

I’ve been noticing a particular strong point in my use of LLMs: repackaging knowledge.

I’ll use a specific example here from my work at Macro Oceans: I need to understand the research around specific polysaccharides that can be extracted from seaweeds 1) so I can sell them and 2) so I can do further product development with them. To do this, I do a pretty basic lit review. I get a lot of help from GPT in this stage understanding things that are beyond the chemistry and/or biology that I took. But I actually need to distill this into something I understand and have an intuition for, so it's pretty essential for me to take the times to put this into my own words.

At the end of this process, I’ve effectively got a 1 page memo that explains how the polysaccharides work and what their benefits are. From there, I need to turn this into: * 2 slides for the team meeting to help teach internally * 4-5 slides for a sales training deck * a blog post for content marketing purposes * a paragraph to a specific customer for a deal where it's relevant

This is where I think the LLM really shines. The context is set and hallucinations are rare. Perhaps more important, I understand the content well enough to catch things that aren’t quite right. The important part is mutating the form. In tasks like this, I’m frequently able to cut half the time more out of the work compared to what it would take me starting from a blank page.

An implication of this is that the value of proofreading and comprehension as a skill is shooting up tremendously. I’ve always been impressed with the ability of some of the senior executives I’ve worked with to read a memo or a slide deck and immediately pick out the critical issues at hand (Neal Mohan, CEO of YouTube, is fantastic at this). The difference between an average manager and the top ones on this dimension is startling. The average managers fall into nodding along but the really top tier people are engaging with and testing the material they’re being given.

I think this comprehension skill is going to play the role in the next two decades that being a strong writer played in the previous two. Of course these two skills are closely related, but as more people move into a role where they’re reacting to more text than they’re creating, it will become even more important.

Assorted Links

2024-02-02

  • A woman spends 500 days alone in a cave. — via The Browser. Fascinating impacts on her psyche and her body. As an example, her peripheral vision decays since she’s always looking straight ahead with her lamp.
  • An observation from a podcast with Christopher Nolan that has stuck with me:

    “The thing that I’ve learned, that every writer needs to learn, the thing that I know absolutely, is that feeling you have that you can write something, when you know, “Okay, I’ve got it now,” you have to write exactly then and get it on the page, because that feeling will disappear like a fart in the wind. It’ll be gone. You’ll come back to the desk, and you’ll be like, “What was it?” You can write notes. That’s not going to help. You just have to sit down and write it…. It’s a really important thing for everybody to know, because the feeling is so convincing that you’ll always be able to write it. It’s like being drunk, then sobering up, or vice versa. You’re a different person the next day, and you don’t have it anymore, and then you’ve got to think your way back into it.”

  • Send Samples to your Customers. Absolute fire from Tony. The equivalent of write code and talk to customers for chemical companies
  • Sea to Sale: I’m participating in a webinar with Greenwave on Kelp and the cosmetics market. Sign up here.
  • Imagine this from the perspective of the chimpanzees! From Nicholson Baker in the Intelligencer (also via The Browser):

    “There was a whole colony of experimental chimps at Holloman. Monkeys went up in balloons and in V-2 rockets. Many of them died. Chimpanzees were strapped into a rocket sled and abruptly decelerated; they were spun, tumbled, ejected from their seats, subjected to wind blasts, and slingshotted in the “bopper.” They died, they were autopsied, or they lived but suffered injuries and were “sacrificed” and autopsied.”

Memory without the brain

2024-02-02

A compelling case that plants and animals without brains have memories.

“The neuron is not a miracle cell,” says Stefano Mancuso, a University of Florence botanist who has written several books on plant intelligence. “It's a normal cell that is able to produce an electric signal. In plants almost every cell is able to do that.”

On one plant, the touch-me-not, feathery leaves normally fold and wilt when touched (a defense mechanism against being eaten), but when a team of scientists at the University of Western Australia and the University of Firenze in Italy conditioned the plant by jostling it throughout the day without harming it, it quickly learned to ignore the stimulus. Most remarkably, when the scientists left the plant alone for a month and then retested it, it remembered the experience.

Found via The Browser.

Ripple effects from ad tracking

2024-02-02

Speculative from someone who knows the industry well: * The changes Apple made to Ad Tracking have totally ruined the playbook for DTC beauty brands, who can no longer grow using targeted ads on Facebook (this is well known) * A second order effect of this is that it’s making it harder for new ingredients to get adopted, because the DTC brands were usually the most willing to experiment here. * This in turn slows the pace of innovation in the ingredients industry, especially towards cleaner / more sustainable / more natural alternatives.

I can't prove or disprove this, but it does make intuitive sense.